Based on the first few chapters of the book, Here Comes Everybody, I can see that the author feels that power comes from the masses rather than the individual. This is evident in cell phone example he gave. When a woman had her phone stolen, help from a friend who created a website advocating her cause, pressure from the masses on the NYPD, and people volunteering information to them helped her to get her phone back. Without that, it may have been lost forever, but when many people gather together to achieve a goal, it can be accomplished. Collaborative effort is great for good causes, but when happens when a large group of people gather together for a bad cause. The Nazis are a prime example of that. Is it better to have crowd control? How do we stop a collaborative effort when what they are trying to achieve will have negative effects overall?